Joe Zammit-Lucia is a very busy man. If you read about him in my last post, you know about his stunning wild animal portraits. He is also a very dedicated and well-known environmentalist. Because of my priorities, when I first started to develop my website, I wanted to link to art as well as environmental blogs.
The Third Ray
Catherin Nelson, Danube Dusk, The Third Ray
In my search, one of the first art/environment blogs that I happened upon was “The Third Ray” (see the blog to find out what the third ray means). The subheading of this site is ART*SUSTAINABILITY* ENVIRONMENT
This blog, created by Zammit-Lucia asks the question of how artists have been involved in the debate about sustainability and how do they continue to be involved. “This blog takes a broad brief, covering works of art that address issues that have suffered from narrow labels such as ‘conservation’, ‘environmentalism’, ‘green’, ‘global warming’, ‘ecology’, ‘environmental art’, or, more nebulously, ‘saving the planet.’”
Igor Zenin, The Third Ray
“The sustainability debate goes beyond issues of environmentalism and conservation to encompass the worlds of business, finance, economics, politics and social institutions.”
“The Third Ray,” although very substantial, is not Zammit-Lucia’s main blog, however. His primary blog is the “Intersectionist” and his primary focus is sustainability. One of his posts explained that our culture is focused on rational, data-driven decision-making, instead of imagining how people’s emotional involvement in our sustainability woes may lead to more personal connection and change.
The Intersectionist-Imagination Not Information
Even the conservative EPA has a good definition of sustainability. “Sustainability is based on a simple principle: Everything that we need for our survival and well-being depends, either directly or indirectly, on our natural environment. Sustainability creates and maintains the conditions under which humans and nature can exist in productive harmony.”
Zammit-Lucia also posts for the United Kingdom’s, “The Guardian,” “Self-righteous environmentalism and results-driven management have led to sustainability fatigue. Leaders need to admit we’re at sea and try to refresh sustainability.”
Segmento-The Third Ray
He also organized and manages the WOLFoundation, a non-profit organization aimed at encouraging dialog and fresh thinking on subjects related to pressing questions in regard to society, politics, business and environment. Its purpose is to find ways to break out of conventional thinking and encourage the imagination. They act as a catalyst for anyone who has fresh ideas on how to improve well-being – sustainably.
He also blogs regularly for Stanford University’s Stanford Social Innovation.
I am sure that I have omitted other projects that he organizes or affects. Although he is very busy getting the word out about the sustainability of our planet, he is known to be a very friendly and social guy.
Charles Fréger, The Third Ray